Whether you’re trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. This course will teach participants the art and science of utilizing compelling storytelling as a strategic benefit for the organization and a leadership technique in business and personal conversations and presentations.

Benefits:

The use of storytelling in presentations and conversations does more than entertain. Stories inspire the audience by creating an emotional experience they will remember and an ability to engage at a higher level that will ideally lead to action.

Learning Objectives:
• Learn how compelling stories can help define culture and values, engender creativity and innovation, foster collaboration, build relationships, provide coaching and feedback, and lead change.
• Learn how to prepare, formulate, and deliver a story.
• Learn to address a wide variety of business challenges, including specific stories to help you overcome difficult situations.
• Practice and deliver your own story by the end of this session.
• Learn how to develop a portfolio of stories.

Who Should Attend:

Leaders who want their business presentations and conversations to become more inspirational and memorable. The course is an excellent opportunity for those in sales, marketing, communications, fundraising, or journalism to perfect their storytelling ability.

Cost includes:

Course instruction, materials, and lunch 

Location:

Walton College at 2nd & Main, 119 Main Street, Little Rock, AR 72201

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