The Power of Effective Storytelling - Virtual course

The Power of Effective Storytelling - Virtual course

Executive Ed Course | This program is completed

Online only Online, AR 00000 United States

Zoom

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10/29/2020 (one day)

1:00 PM-3:00 PM CDT on Th

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$300.00

To assist you in preparing for this class, we have provided a link to the setup / test pages from the conference provider. If you have never used this conference service before please click on the link below so that your PC or device will be ready to participate in this class.

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Virtual course - Zoom meeting information will be sent 2-3 days before the course in a confirmation email.

Whether you’re trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. This course will teach participants the art and science of utilizing compelling storytelling as a strategic benefit for the organization and a leadership technique in business and personal conversations and presentations.

Benefits
The use of storytelling in presentations and conversations does more than entertain. Stories inspire the audience by creating an emotional experience they will remember and an ability to engage at a higher level that will ideally lead to action.

Learning Objectives
• Learn how compelling stories can help define culture and values, engender creativity and innovation, foster collaboration, build relationships, provide coaching/feedback and lead change
• Learn how to prepare, formulate and deliver a story
• Learn to address a wide variety of business challenges including specific stories to help you overcome difficult situations
• Practice and deliver your own story by the end of this session
• Learn how to develop a portfolio of stories

Who Should Attend
Leaders who want their business presentations and conversations to become more inspirational and memorable. The course is an excellent opportunity for those in sales, marketing, communications, fundraising or journalism to perfect their storytelling ability.

  • If you are registering more than 4 people, contact execed@walton.uark.edu for additional registration options.

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Verdery, Tom

Tom Verdery serves as Associate Facilitator and Executive Coach for Milestone Leadership and is a retired Professor in the College of Business at John Brown University. Tom has over 34 years of experience working with Procter & Gamble, of which the last 14 years spent at the senior leadership level working exclusively outside the US. Tom came to Northwest Arkansas in 1989 when P&G asked him to be part of their first multi-functional supplier team with Wal-Mart. Tom’s areas of expertise include: Strategic Planning & Execution, Executive Coaching, Leadership & Ethics, and Starting and Leading Multifunctional Customer Teams. Tom holds an MBA in Management from The University of Dallas and a BBA in Marketing from Texas Tech University. Tom also has several coaching certifications from CCL and leadership training certifications from DLI & Ken Blanchard Companies.